OBJECTIVE
For this project we were tasked with coming up with a coffee shop company
and designing the logo and cups for the cafe and then applying our design to
a coffee bag as well.
For this project we were tasked with coming up with a coffee shop company
and designing the logo and cups for the cafe and then applying our design to
a coffee bag as well.
PROCESS
Back to the drawing board to make some thumbnails to create a logo. using
reference from a cowboy hat I went to work on making a vector for the main
icon in my logo. I found a font reminiscent of an old western feel to make
the design cohesive. We had to only use 2 pantone colours in this project but
could use shades of those colour so i went to work on making the colours
achieve the look and feel I envisioned. For the background of the cup I found
a wood texture and used photoshop to make it a duotone image to fit the
criteria of only using to spot colours. after messing around with the options
i finished my design on a dieline in illustrator. Here I did both a physical and
digital mock-up, with the digital mock-up being don't in Adobe Dimension.
MEDIUM / TOOLS USED
Illustrator
Photoshop
Adobe Dimension